At this year's second-pillar trade fair at Messe Zürich, we ran a quiz with our booth visitors. We asked them the following three questions:
What annualized return would a strategy have achieved that invested each year in the 5 best-performing Swiss stocks? (Period 01.01.2023 – 31.12.2025)
What was the annualized return of the SPI Extra? (Period 01.01.2023 – 31.12.2025)
What annualized return would a strategy have achieved that invested each year in the 5 worst-performing Swiss stocks? (Period 01.01.2023 – 31.12.2025)
Behind these questions lies the following idea: an active equity strategy has more room to add value when winners and losers within an equity universe are further apart. A strategy that systematically picks the right stocks will achieve a high outperformance. The theoretically best-possible investment strategy, with annual rebalancing and consisting of five equally weighted stocks, would have more than tripled in value each year over the three-year period.
As the chart below shows, quiz participants underestimated the return of such a strategy — and with it, the return potential of an active approach.